Focusing on success in school, peer pressure, alcohol and drug awareness, gangs, and promiscuity (in high schools only), Davis uses his platform as a former professional football player with the New York Giants to let kids know that they don't have to be a world-class athlete, just a world-class person, to succeed in life.

The attention of the students is captured by Davis' incredible feats of strength, such as bending steel bars, breaking baseball bats, ripping phone books in half, and crushing concrete.